Email marketing is the key activity to get success as an online entrepreneur.

You know that about 99% of your website visitors will leave without buying anything from you on their first visit. But if you have a great opt-in offer on you site you can at least grab their name and email — and then start using email marketing to follow up, build relationships. People buy rom people they like and trust. That isw why it is important to start buildning relationshops and at least turn them into buyers!

Email marketing is the best and cheapest way to stay in touch with your customers. If you go on offering your list information of value you can and build a long term relationships with them.

The first thing you should think of is why the visitors should give you their name and email. You have to offer something in exchange for their contact details. That could be a free report, download, newsletter, or whatever. Your goal os to get YOUR visitors to subscribe to your list.

To obtain their report or download, they'll have to enter their name and email address into a form on your web page, like this:

To collect their name and email you need an autoresponderservice like Aweber. When the visitors type in their contact details and when they hit the submit button the information will go into your list because it is connected to the form. Now you can start building relationship with your list. The visitors are now called subscribers, leads, or opt-ins.

Imagine the power when you have build a list of 5,000, 10,000, or 50,000 subscribers — you now have access to a huge target audience – all interested in your product or service!

The list is the key to

You can find more information here.